Among other things, call tracking gives you insight into which traffic sources are responsible for telephone conversions. Of course you can measure all traffic sources by default. But you can also consciously choose to use call tracking for just one or a few traffic sources. Depending on what your goal is, this could be several...
Colleague speaking: Nick Velthuizen
This month in "Colleague to the Word," it's Nick Velthuizen's turn. Many partners and customers know Nick, and Nick knows them. As Customer Success Manager, he is the go-to person when it comes to technical questions and coming up with customized solutions. But what if even...
Enrich your insights with Qooqie's Data Studio template
At Qooqie, we like to make it even easier for our partners and clients. The call tracking data was already insightful in our own dashboard and through various integrations, such as with Google Analytics. Three years ago, we added a Google Data Studio connector. With this, Qooqie was...
Telephone leads convert more often
In a previous article, we gave you five reasons why a caller is more valuable than an online lead. One is that leads who contact a company by phone are, on average, much further along in their buying process than leads who fill out a form on the website. For that reason, they convert...
How does Call Tracking affect SEO?
Organizations primarily use call tracking to tie phone conversions and contact moments to PPC campaigns. But did you know that you can also use Qooqie's call tracking tool to optimize your SEO performance? And speaking of SEO; some marketers considering call tracking sometimes worry that it might actually have negative...
Call notifications: don't let your leads walk away
Every lead is potentially a future loyal customer. So it is important that lead follow-up within your organization is well organized. Part of this is your reachability. Is your organization unable to answer every call? Then you run the risk of warm leads seeking refuge at...