Based on data, you can gain insights that would otherwise remain hidden. The duration of a phone call, for example, seems like a random piece of data that you as a marketer can do little with. But what if you collect data from all your incoming calls? Then you can discover patterns, for example, that say something ...
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Psst... Did you know your leads are cheating?
You invest a lot of money in them, but due to a lack of attention they still end up in the arms of their neighbor. This, of course, is about warm leads that come to your website, and end up converting at the competitor's because you didn't follow up with them fast enough. Lead leakage is what we call it. For...
Measuring incoming calls: When to call and when not to call?
In a previous article, we told you that companies that focus solely on online conversions are burning a portion of their marketing budget. Combining this with measuring phone touch points and conversions gives you a much more accurate picture of your ROI. And that in turn allows you to more accurately optimize your campaigns,...
Call tracking is more than just measuring conversions
Call tracking is also becoming an increasingly well-known tool among Dutch marketers. This is not for nothing, because it gives you much more insights than when you only look at online conversions. Organizations often switch to Qooqie when they discover that you can do much more with call tracking than just...
Create more opportunities through Qooqie integration partners
"One plus one is three," is a phrase you often hear when it comes to collaborations. The idea behind it is that you achieve more together, than each on his own. This certainly holds true for the many collaborations Qooqie has with various integration partners. This is how you link the power...
7% fewer leads due to not being available 26/7
Did you know that companies would have an average of 7% more leads if they were available day and night? Of course, for most companies, that's not feasible. But it does indicate that your availability has a great deal of impact on the number of leads you engage with your organization. In this...
5 reasons why your leads aren't converting
You and your company are doing everything possible to bind every lead to your organization. You spend money on Ads campaigns, advertise on various platforms and are in the local newspaper. The numbers you achieve from your efforts are good, but could probably be better. Not every lead...
'What is the value of a phone call anyway?'
"What is the value of a phone call anyway? That's a good question, and the answer depends on whom you ask. Many organizations consider incoming phone calls a necessary evil, and are only excited when a phone call directly results in a sale. Those companies underestimate the importance of...
Companies that bet on personal contact have gold in their hands
Nowadays, more and more things are going digital. It makes sense, because new technology means that some actions require no (or fewer) human actions. To some extent, this also applies to contact with leads and customers. But companies that want to digitize this often make a big fallacy. Leads who interact with you...
Improve your business performance with call recording
Many organizations want to record the conversations they have with customers or leads. Makes sense, because with these recordings you can coach your employees in a more targeted way. But there are many other reasons why you should start call recording today. Not only if you want to improve your customer service, but...