Whether you're a marketer working on the client or agency side, in both situations you want to be able to determine your ROI as accurately as possible. Are you currently only measuring online conversions? If so, you're probably missing a lot of data. Therefore, for many organizations, measuring telephone conversions makes sense. You do this by...
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Marketing specialist speaking: David Verheijde of CRC
Automotive is one of the industries where call tracking is a hot topic. Especially in challenging times for car companies, call tracking is proving its added value. And who better to talk to about this than the Online Marketing Director of the only Dutch full-service company in the...
Can I set up Call Tracking accounts for my customers myself?
Call tracking is a technique of interest to almost all organizations. It is therefore logical that marketing agencies like to onboard their clients independently. Fortunately, Qooqie makes this very easy: within fifteen minutes everything is ready to go. Adding clients in 3 steps If you are a partner already connected to...
This is how, as a marketing agency, you prove ROI to your clients even better
When all is said and done, your marketing agency plays an important role for your clients and their business. But how do you make sure your clients also see your added value? The simple answer is by continually showing them the results you achieve for them. And not just that. Want...
Retrospective call review: look beyond conversion
We record the phone calls you get through call tracking as conversions. In our dashboard, and in other systems that marketers use a lot, such as Google Analytics. But how valuable are those conversions? And which campaigns provide the most valuable leads? To find out, use our...
Get the most out of Google My Business with Call Tracking
In different ways leads find your website. The same goes for your phone number. For many companies, their website is a major source of phone calls. Using dynamic call tracking, you then discover how many people called you from the website, and what their customer journey looked like. But did you know that increasingly...
Client comments: Tim from Jurilex Letselschade
Qooqie operates in many different industries. Call tracking is therefore of value to many types of companies. One example is legal services. The interesting thing is that every company and every industry gets different insights from call tracking. Of course, we are always very curious about this....
Increase your ROI based on call assessment
Companies often know that a portion of their leads and sales come in by phone. But exactly how large this portion is, and the quality of these leads, is a big mystery. The solution is the "Call Assessment" module within the Qooqie call tracking application. The data obtained from this...
The telephone is becoming increasingly important in the customer journey
In many industries, the telephone is becoming an increasingly important touchpoint within the customer journey. That may seem like a not-so-obvious trend, but if you assume that a certain percentage of your visitors contact you by phone, it already makes a lot more sense. After all, is the number of website visitors taking...
Understanding conversion paths as a basis for optimizations
You probably know very well which pages are most important to your company or client. But do you also know whether visitors exhibit the desired behavior here? You can find out by taking a close look at the conversion paths of the most important pages, for example in Google Analytics. Turns out that all visitors...